A fully managed LinkedIn content system for solo and small law firms. Strategy built around your practice. Content published in your voice. Your calendar untouched.
Attorneys who publish consistently on LinkedIn win more referrals, attract better clients, and command higher fees. The data on this is unambiguous. You know this. And yet — your last post was months ago.
It's not a motivation problem. It's a time problem. Between court, client calls, and the endless back-office work, content creation falls to the bottom of the list every single week.
Content Machine removes time as the obstacle. We handle strategy, drafting, and publishing. You review and approve — or let it run entirely. Your name shows up consistently, your expertise gets documented, your referral pipeline grows.
Content Machine is built around a Marketing Document — a persistent profile of your practice, voice, and ICP that powers every piece of content we generate.
A focused onboarding call where we document your practice area, ideal client, key differentiators, and tone of voice. This becomes your Marketing Document.
We build a 30-day content calendar across five content pillars — authority, education, process, trust, and results — tailored to your specific ICP.
Posts are drafted and delivered for your review each week. Approve as-is, request edits, or let them publish automatically on a schedule you set.
Content goes live on your LinkedIn profile consistently. Engagement data informs the next month's calendar — improving over time without your involvement.
Every deliverable is built from your Marketing Document — your firm's persistent content blueprint that improves with every post.
A persistent, AI-enriched profile of your practice, voice, ICP, and differentiators. Every post generated is grounded in this — so it always sounds like you.
12–16 LinkedIn posts per month across all five content pillars. Planned, drafted, and ready to publish — on a schedule that matches your review preferences.
Every post passes through a brand and ICP validation check before you see it. No generic AI filler. No content that doesn't serve a strategic purpose.
Posts go live on your chosen schedule — optimal days and times for LinkedIn attorney content, adjusted as engagement data comes in.
Impressions, engagement rate, follower growth, and top-performing content — delivered monthly so you can see the compound effect building.
Engagement data feeds back into your Marketing Document. What resonates gets amplified. What doesn't gets adjusted. The system gets smarter every month.
Questions first? Email us directly.